Posted by randfish Belief in the process can be the make-or-break factor when it comes to convincing small businesses they need SEO. Overcoming skepticism can be daunting, but there are strategic ways to go about pitching your case to potential clients that will smooth the way for you. In today's Whiteboard Friday, Rand covers a 5-step process to making the SEO case to those small and medium businesses that need a little extra push to help you help them. Video TranscriptionHowdy, Moz fans, and welcome to another edition of Whiteboard Friday. This week we're chatting about how to make the SEO case to small businesses, small business owners, small business CEOs, maybe even some medium businesses as well.
Step 1: Show search queries with OBVIOUS intent |
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April 2019
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